[Megabounty Thread] Help Us Write the Protoshares Copy

[CLains]

Please checkout the DAC wiki.

Nice. Thanks.

[que23]

Let me see if I have got this right: Domainshares, the ID protocol for Keyhotee, and bitshares are DACs while Keyhotee itself is an application thriving on them? Protoshares is a DAC insofar as it is an autonomous cryptocurrency but not insofar as it involves a social contract for future shares?

BTW, you guys are doing an amazing job! This whole community inspires in me optimism about the future. I am browsing all this stuff in awe, investing more and more as I understand more and more.

Please checkout the DAC wiki. BitShares and DomainShares will be DACs. Keyhotee is an ID, messaging and wallet system. IDs are non-transferable and there are no dividends, so it's not a DAC: it's more of an application. ProtoShares is a not so unique crypto that functions more like shares in the DAC project.

[CLains]

Let me see if I have got this right: Domainshares, the ID protocol for Keyhotee, and bitshares are DACs while Keyhotee itself is an application thriving on them? Protoshares is a DAC insofar as it is an autonomous cryptocurrency but not insofar as it involves a social contract for future shares?

BTW, you guys are doing an amazing job! This whole community inspires in me optimism about the future. I am browsing all this stuff in awe, investing more and more as I understand more and more.

[Lighthouse]

Keyhotee is not a DAC, neither is Protoshares or Invictus.

Also I notice "Consensus" is lacking for the C - Is that not a more appropriate option?  Even Company has implications about structure that are not neccesarily correct assumptions in the future before us.

[CLains]

I agree with this order. 1) Pitch Keyhotee as example. 2) Generalize with the concept of DACs. 3) Present Protoshares and Angelshares as an investment opportunity.

DACs should be pitched as a revolutionary new technological paradigm. Keyhotee should be introduced as the most promising short term application. Bitshares and Domainshares and other DACs are understood to be useful in the context of Keyhotee. Protoshares should be presented as an open kickstarter in the DAC community at large, and Angelshares as an Auxiliary for those who wish to support Invictus Innovations directly.

I tried to explain Protoshares to my mom the other day, and I ended up showing her the Keyhotee video. I think the average audience will take it on faith that for instance Bitshares and Domainshares are possible if the presentation is clean, and the interested reader can afford a small detour.

[bytemaster]

I would like to replace Corporation with Company

Company: a commercial business.
Corporation: a company or group of people authorized to act as a single entity (legally a person) and recognized as such in law.

Was this just a passing thought? I'm giving you final say before I make the DAC wiki public.

Yes... I do not wish to use Corporation any more, Company is better for the metaphor.

[que23]

I would like to replace Corporation with Company

Company: a commercial business.
Corporation: a company or group of people authorized to act as a single entity (legally a person) and recognized as such in law.

Was this just a passing thought? I'm giving you final say before I make the DAC wiki public.

[Number 1]

I would like to replace Corporation with Company

Company: a commercial business.
Corporation: a company or group of people authorized to act as a single entity (legally a person) and recognized as such in law.

other options:
DAC:  Decentralised Autonomous Community
DAC:  Distributed Autonomous Community
DAC: Decentralised Autonomous Corporation

[logxing]

[$20] 4 Two Word Descriptions of Protoshares.
Invest future,Equitable participation,...

[$50] Describe DACs in 3 short, ~2 sentence descriptions.
Digital World,Absolute trust,New Civilization,Valuable services,...

[$50] Describe "Why Protoshares?" in 3 short, ~2 sentence descriptions.
Complete ecosystem,...

[bytemaster]

I would like to replace Corporation with Company

Company: a commercial business.
Corporation: a company or group of people authorized to act as a single entity (legally a person) and recognized as such in law.

[que23]

Interesting thread.
Being a "newbie" in these circles, I offer a layman's perspective. Reading through the posts, clearly a brainstorming session. There are many good copyright proposals and other points brought up here. Even the misses because they help clarify issues. Then there's the underlying theme/discussion concerning broader marketing/branding issues e.g. Invictus/Protoshares/Bitshares in communicating your mission to people like myself loud and clear. One never gets a second chance to make a first impression.

In relation to this point I agree with Que23, Bytemaster. Recommend branding as Bitshares ASAP with Protoshares as a preliminary opportunity to get involved. You have a great chance to tie it in with the Keyhotee roll out etc. Get us motivated to participate in growing the Bitshare project.

Your USP
Foremost, your unique selling point then seems to be DAC. Unfortunately, just an acronym bereft of clear meaning or more importantly, value. Spelled out it gets worse. Even includes "corporation". Yikes. A bit of a misnomer even if not by definition. You already have a concise "What is DAC" on the Protoshares.net web, so for main page copyright I would simply link to info and limit its use to formal IDs e.g. "A decentralized person to person service platform based on Distributed Autonomous Corporation (DAC) technology". Even better, coin a new term for it. After all you are the leaders in the industry.

Excellent point.. I think the value of what DACs are is getting lost in the term.. Imagine saying Distributed Autonomous Corporation to someone over lunch.. the term would be completely lost on them.. it sounds too much like spin or marketing jargon.. you can be sure they wont be able to repeat it back to you a few minutes later..
Maybe brainstorming a new term for DACS would be a help.

This argument has already played out. I was watching the mastercoin presentation on youtube and he actually mentioned the discussion he had with Invictus over the term DAC. The mastercoin guy doesn't like it either. You could use mastercoin's 'distributed applications' if you like it better. They're interchangeable almost. Since DACs pay dividends though, they are more corporation-like. The service a DAC performs charges a transaction fee. The fee is given to its shareholders--a dividend. This is how DACs create value.

[Number 1]

Interesting thread.
Being a "newbie" in these circles, I offer a layman's perspective. Reading through the posts, clearly a brainstorming session. There are many good copyright proposals and other points brought up here. Even the misses because they help clarify issues. Then there's the underlying theme/discussion concerning broader marketing/branding issues e.g. Invictus/Protoshares/Bitshares in communicating your mission to people like myself loud and clear. One never gets a second chance to make a first impression.

In relation to this point I agree with Que23, Bytemaster. Recommend branding as Bitshares ASAP with Protoshares as a preliminary opportunity to get involved. You have a great chance to tie it in with the Keyhotee roll out etc. Get us motivated to participate in growing the Bitshare project.

Your USP
Foremost, your unique selling point then seems to be DAC. Unfortunately, just an acronym bereft of clear meaning or more importantly, value. Spelled out it gets worse. Even includes "corporation". Yikes. A bit of a misnomer even if not by definition. You already have a concise "What is DAC" on the Protoshares.net web, so for main page copyright I would simply link to info and limit its use to formal IDs e.g. "A decentralized person to person service platform based on Distributed Autonomous Corporation (DAC) technology". Even better, coin a new term for it. After all you are the leaders in the industry.

Excellent point.. I think the value of what DACs are is getting lost in the term.. Imagine saying Distributed Autonomous Corporation to someone over lunch.. the term would be completely lost on them.. it sounds too much like spin or marketing jargon.. you can be sure they wont be able to repeat it back to you a few minutes later..
Maybe brainstorming a new term for DACS would be a help.

[Number 1]

Guys, I'm wondering if all of the above is all too high brow and technical.
The reason I say this is because in not technically minded at all and I don't really understand it. I appreciate that most of the community at large are IT experts, that's why I'm supporting Protoshares but the key thing here is identifying who our market is.
My thinking is that the majority of technically minded ppl already identify with PTS as a worthy investment, however it's the 30-something young professional or recent retiree; who has a bit of disposable income available, has read about bitcoin and who would love to get involved ,if he just so knew how, and could wrap his head around it; that we need to be targeting.
Are we preaching to the converted?

Anyway enough preaching, how can this be done..
I think let's go back to basics..
Use me as a guinea pig.. I still can't wrap my head around it completely. Lets start with an example.. back when you first had a hotmail account.. explaining email to your gran..

What is email? Email is a revolutionary new way of staying in touch by computer.. like sending a letter without the need for a stamp.

OK moving on to Protoshares and using that model where you are explaining cryptos to that 30 something year old with money to burn over lunch.. "hey check out this link www.protoshares.com it will let you get involved."
Im going to work within Super3's framework and pose a few questions of my own..

Opening page..

Protoshares.. Crypt-equity!
You've heard of cryptocurrency..(what are cryptos link), know its the future... wish you were involved from the start and want to be involved in the next big thing?
Welcome to Protoshares, we see crytpocurrency as the future and need your backing to make it happen.
Get involved at the grass roots stage and reep the benefits.


What are Protoshares?
Protoshares are a means of investing in the future of cryptocurrency. Protoshares are mined just like bitcoin, this means they require computer power to be made.. computers breakdown complex algorithms cracking code to produce each unique piece of data, each Protoshare.


Our Unique selling point!
What makes us different than bitcoin?
Protoshares can then by bought, sold and invested without fees by miners and users alike.
But.. Protoshares are more than just another Bitcoin... Protoshares are an investment.

Aside from hassle free international money transfer, with faster transfer times and user anonymity Protoshares allow an investment opportunity.
In a young, volatile market a successor is needed to ensure stability.. every Protoshare you hold allows you to invest in something bigger.. the future of cryptocurrency, its workings, the hardware and software that surrounds it...we call it Crypt-equity.
Think of it like mining for gold and then investing that gold into something bigger.

How does it work? (i.e. what are DACS)

DACS: Tools for the crypto era

Here at Invictus (link 'about us') we aren't sitting happy having created our own cryptocurrency, rather we are hard at work in an active community creating tools for the cryptocurrency era.. we're talking e-wallets, trading platforms, unique trading ID's... (link to Keyhotee ID etc)

4 words/phrases
Secure, fee-free remittance
Equity
Grass-roots investment
Tools for the crypto era

In terms of the layman vs tech explanations a nice idea would be to use both.. beside each explanation have a Tech logo (the Tony Starks vs Joe Bloggs approach the Tech vs the layman) This link could be clicked on for the more technical explanations on each section.. Keeping it separate isnt a bad thing.. even the technically minded people dont mind a marketing spiel so long as it explains it adequately before they can get down to the nitty-gritty.


A final point is the concept of bitshares... I think the 1:1 allocation is a good idea.. i'm just wondering why is it necessary.. if branding and word of mouth is already established for Protoshares would it not be better to keep the name Protoshares but allow Protoshares to envolve into what Bitshares represent?

if what i say has value, by bounty or otherwise i appreciate the PTS PY7zWXa1fx632te5jdqmkpuzuZ3zxdHveK

[que23]

Interesting thread.
Being a "newbie" in these circles, I offer a layman's perspective. Reading through the posts, clearly a brainstorming session. There are many good copyright proposals and other points brought up here. Even the misses because they help clarify issues. Then there's the underlying theme/discussion concerning broader marketing/branding issues e.g. Invictus/Protoshares/Bitshares in communicating your mission to people like myself loud and clear. One never gets a second chance to make a first impression.

In relation to this point I agree with Que23, Bytemaster. Recommend branding as Bitshares ASAP with Protoshares as a preliminary opportunity to get involved. You have a great chance to tie it in with the Keyhotee roll out etc. Get us motivated to participate in growing the Bitshare project.

Your USP
Foremost, your unique selling point then seems to be DAC. Unfortunately, just an acronym bereft of clear meaning or more importantly, value. Spelled out it gets worse. Even includes "corporation". Yikes. A bit of a misnomer even if not by definition. You already have a concise "What is DAC" on the Protoshares.net web, so for main page copyright I would simply link to info and limit its use to formal IDs e.g. "A decentralized person to person service platform based on Distributed Autonomous Corporation (DAC) technology". Even better, coin a new term for it. After all you are the leaders in the industry.


Benefits vs. Facts
Lighthouse put it nicely, "you should point out the actual advantages rather than just random bullet points". This being a tech thread the language used naturally reflects this with terms like "DAC", "ecosystem of services",  "organic sets of conventions", "the world's first digital cryptographic corporation" etc. Though all accurate, to the uninformed, context is simply lost in translation. My point is, they communicate facts, where as your target needs to hear benefits! For example, if someone wants to sell me some software to help my office run better. What's going to clinch the deal for me is not the technical stuff but the sweet benefit of saved time and resulting freedom to knock off early Fridays for a nice afternoon round of golf.

So what are the benefits of DAC for me as a consumer? What kinds of applications are possible? In what areas? Limits? What "eco system of services" Que23? With Keyhotee I now know of one, I can imagine several but I'm sure It's the kind of people resident here that have a much broader grasp of intended and potential applications and I hope you expand that discussion here just on this critical point alone. I think tying this down will help a lot in delivering the edge you are looking for.


4 Two Word Descriptions of Protoshares

- Crowd investing
- Professionally developed
- Prosperity Bitshares
- Ethical incentive
 

- More than a currency
- Bitcoin on steroids :-)
- Keyhotee - your digital life secured       (off topic but i like it-from Proto newsletter)
- Securing privacy
- Securing your digital life
- Your pass to a permanent seat at the world's first autonomous share trading platform


Describe DACs in 3 short, ~2 sentence descriptions.

- A Distributed Autonomous Corporation (DAC) is a decentralized, Open Source, peer-to-peer software platform that exists by voluntary user consensus alone. They can be created to perform a multitude of services, their stated mission executed without any outside interference whatsoever.

- A Distributed Autonomous Corporation (DAC) is a decentralized digital framework for corporations, immune to internal failure or external corruption. A platform empowering anyone with online access, to a secure and stable digital life regardless of race, age, nationality or location.

- A Distributed Autonomous Corporation (DAC) is an Open Source software solution that provides a platform for secure public and private services available to anyone with online access. Operated and financed by users provides a guarantee that the incentives of the investors and the incentives of the DAC remain aligned 100%.


Describe "Why Protoshares?" in 3 short, ~2 sentence descriptions.

- Bitshares is nearly poised to roll out and make its mark on history by becoming the world’s first truly autonomous online trading platform. Early investors into precursory Protoshares, will be rewarded with equal value in Bitshares once launched and an equivalent equity share in each new Invictus Innovations product release.


- Protoshares represent a unique opportunity for investors to play an active role in shaping the way business and much more will be done in the unfolding decentralized world economy and profit as well. The dawn of new solutions, ready finance for real projects, by real people as real stakeholders.




All I mostly did here is pick up on and rework/copyright some of the great stuff already here. I really like what you are doing and cant wait for the ride. Sad to have discovered here I'm too late for any mining. Maybe something for a little work then. Hang tough and merry Christmas. Although with keyhotee coming hope you get to enjoy them...

PowfS9TpEiW1WeGr1UHL69KeSEA91WvioP

Wow! This was amazing. I read it three times.

You're right. We rarely talk about the project as a whole. The ecosystem, the Bitshares project is a rethinking of how the internet works. Instead of using your email and having to deal with passwords, Keyhotee will be your unique identifier that no one can fake. Keyhotee also helps you with your online money. DomainShares is a secure DNS service. Keyhotee and DomainShares combine to give you the most secure environment on the web. With Keyhotee, sites will always know who you are. With DomainShares, you will always know who the site is. There is no change to pull a man in the middle attack and there are no passwords or credentials that hackers can steal. Keyhotee handles your payments too, so you no longer have to worry about your credit cards being stolen.

I must admit that there are some holes in my understanding on how some of the other DACs fit into the system. You've motivated me to look into it.

On mining, hopefully AngelShares will roll out in January or so. It's a funding platform to help fuel development. https://bitsharestalk.org/index.php?topic=1429.0 The community is still debating this. I really hope you have some input on it.

[cinnabar]

Interesting thread.
Being a "newbie" in these circles, I offer a layman's perspective. Reading through the posts, clearly a brainstorming session. There are many good copyright proposals and other points brought up here. Even the misses because they help clarify issues. Then there's the underlying theme/discussion concerning broader marketing/branding issues e.g. Invictus/Protoshares/Bitshares in communicating your mission to people like myself loud and clear. One never gets a second chance to make a first impression.

In relation to this point I agree with Que23, Bytemaster. Recommend branding as Bitshares ASAP with Protoshares as a preliminary opportunity to get involved. You have a great chance to tie it in with the Keyhotee roll out etc. Get us motivated to participate in growing the Bitshare project.

Your USP
Foremost, your unique selling point then seems to be DAC. Unfortunately, just an acronym bereft of clear meaning or more importantly, value. Spelled out it gets worse. Even includes "corporation". Yikes. A bit of a misnomer even if not by definition. You already have a concise "What is DAC" on the Protoshares.net web, so for main page copyright I would simply link to info and limit its use to formal IDs e.g. "A decentralized person to person service platform based on Distributed Autonomous Corporation (DAC) technology". Even better, coin a new term for it. After all you are the leaders in the industry.


Benefits vs. Facts
Lighthouse put it nicely, "you should point out the actual advantages rather than just random bullet points". This being a tech thread the language used naturally reflects this with terms like "DAC", "ecosystem of services",  "organic sets of conventions", "the world's first digital cryptographic corporation" etc. Though all accurate, to the uninformed, context is simply lost in translation. My point is, they communicate facts, where as your target needs to hear benefits! For example, if someone wants to sell me some software to help my office run better. What's going to clinch the deal for me is not the technical stuff but the sweet benefit of saved time and resulting freedom to knock off early Fridays for a nice afternoon round of golf.

So what are the benefits of DAC for me as a consumer? What kinds of applications are possible? In what areas? Limits? What "eco system of services" Que23? With Keyhotee I now know of one, I can imagine several but I'm sure It's the kind of people resident here that have a much broader grasp of intended and potential applications and I hope you expand that discussion here just on this critical point alone. I think tying this down will help a lot in delivering the edge you are looking for.


4 Two Word Descriptions of Protoshares

- Crowd investing
- Professionally developed
- Prosperity Bitshares
- Ethical incentive
 

- More than a currency
- Bitcoin on steroids :-)
- Keyhotee - your digital life secured       (off topic but i like it-from Proto newsletter)
- Securing privacy
- Securing your digital life
- Your pass to a permanent seat at the world's first autonomous share trading platform


Describe DACs in 3 short, ~2 sentence descriptions.

- A Distributed Autonomous Corporation (DAC) is a decentralized, Open Source, peer-to-peer software platform that exists by voluntary user consensus alone. They can be created to perform a multitude of services, their stated mission executed without any outside interference whatsoever.

- A Distributed Autonomous Corporation (DAC) is a decentralized digital framework for corporations, immune to internal failure or external corruption. A platform empowering anyone with online access, to a secure and stable digital life regardless of race, age, nationality or location.

- A Distributed Autonomous Corporation (DAC) is an Open Source software solution that provides a platform for secure public and private services available to anyone with online access. Operated and financed by users provides a guarantee that the incentives of the investors and the incentives of the DAC remain aligned 100%.


Describe "Why Protoshares?" in 3 short, ~2 sentence descriptions.

- Bitshares is nearly poised to roll out and make its mark on history by becoming the world’s first truly autonomous online trading platform. Early investors into precursory Protoshares, will be rewarded with equal value in Bitshares once launched and an equivalent equity share in each new Invictus Innovations product release.


- Protoshares represent a unique opportunity for investors to play an active role in shaping the way business and much more will be done in the unfolding decentralized world economy and profit as well. The dawn of new solutions, ready finance for real projects, by real people as real stakeholders.




All I mostly did here is pick up on and rework/copyright some of the great stuff already here. I really like what you are doing and cant wait for the ride. Sad to have discovered here I'm too late for any mining. Maybe something for a little work then. Hang tough and merry Christmas. Although with keyhotee coming hope you get to enjoy them...

PowfS9TpEiW1WeGr1UHL69KeSEA91WvioP