BTSX needs momentum; market cap is how the avalanche will start.
BTC is what is today not because of social media presence, trendy ads, political lobbying or clever P2P marketing.
BTC is what it is because there are a few very powerful and connected hands pulling the strings.
We need a few whales, not a bunch of minnows.
I3/Brian are doing this right.
Once I better understood what BitShares was trying to do it made sense that this isn't a tool looking for adoption by the masses. It's a tool for businesses and those that work/play in the ForEx and equities markets.
The DACs built with the toolkit will need to appeal to the masses if that's their market (music vs vote).
I see the marketing of this more like the marketing we see for DuPont, 3M, or Java. It's more about making people aware of the framework than trying to sell it to them so that when a DAC says it's built with BitShares people aren't hearing it for the first time.
With that in mind I too feel I3 is doing this right.
As for doing it right. There is one place I would like to see more effort placed. That is helping the altcoins with vibrant communities/adaptive devs get their models off the ground and using some version of dpos. I think 5/5% is fair for PTS/AGS during a certain window of time, after which coins that use bitshares dpos models are expected give 10/10%.
Also, the current DACs, (especially bitshares lotto) should try to employ the bitshares diamond casino strategy to ensure a broader user base will not only download amd use the bitshares wallet, but
get in a habit of using it. We are talking about subtle things that are really important...
Though bytemaster would likely say a casino that gives back more than people pay in would be giving things away for free (and destructive to value), I believe the diamonds casino would be a great way to serve as a faucet that makes holders of popular altcoins want their coin to switch to dpos. It is also a great way to consistently reward the altcoin holders who learn to use the wallet and give them a small stake in upcoming DACs.
I guess my point is thay we are limited by few barriers in this space, so we should try to work together to bring good ideas to life. Not all of them will work, but worst case we tried to do something really new and inspiring for others...
stop complaining -- and start helping ....come in guys .. marketing camaigns may not get the right effect if they are completely transparent before launching the campaign...
This has been why the mumble server is up and running and beyondbitcoinx site have been in the works. Trust me, I like to complain as much as the next guy but we all have to play our little part. Either help make tools or use the tools made. This isn't an altcoin we are talking about, this is the base of an entirely new economy...so we need to create, edit or polish content so other potential users can listen and know they can play a part in the building of this ecosystem too.
There is so much possibility here guys and gals... lets find ways to collaborate, make value and ethically get paid. That is the best marketing magic around.
Topic: Marketing Director, Brian Page, leaving Bitshares (Read 19706 times)
