NO No bit and no coin, ever. Both of them are the "e-" from the dotcom bubble, can anybody still name an e-blah company? QED, ergo, alpha omega: no bit and no coin, PERIOD.
At the risk of stating the obvious, I suggest you check the name of this blockchain, this forum, etc etc.
And how does that refute my point in any way? Don't take this the wrong way monsterer as the next part is not directed personally at you (I suspect a lack of caffeine to be the culprit in your case), but I seem to have to explain this point more than once.
Outside forum veterans I'm not very successful trying to differentiate this chain from all the other blockchains to new people. Actually in most of the best case scenarios people just confuse it with a project part of bitcoin. Hell I've seen notable people in this forums use the term dpos instead of bitshares when communicating in other communities.
I was too late on this forum to take part in the discussion on deciding the name bitshares. Although I might still not have been able to make my point clear as it seems people still fail to understand how big of a marketing faux-pas the "bit-" and "coin" terms represent.
To make my point as clear as I can: bit and coin have now become background noise instead of clear branding and only add to confusion and makes marketing or even just identifying itself that much more impossible.