I think people will pay only if you can prove it works, by showing us some data, some a/b type testing, statistics, but in general we do need an information network.
Politicians collect data on demographics they serve and so should we, so if your funnels are data rich, provide us with actionable information, then yes I could see myself paying $98 for it at some point.
Information is very very important, and to have access to demographic information is valuable enough that people would pay for it and you could make plenty of money.