That's a bit of a 20%+ day buzzkill. OP is not me.
I concur on the fact that Brian's & as a result Western marketing has been fairly underwhelming on the actual marketing front to date. I'm hoping the marketing push will be their chance to shine, it's pretty hush, hush so I don't know.
I honestly don't know much about measuring marketing metrics. From what I've seen so far, I personally expect our Western marketing success will be driven more by the community marketing team. If I was in their shoes I'd be frustrated if the main team were hitting paydirt for marketing results, that could be measured and were shown to be more the result of the community team and their initiatives. So I'm in favour of greater disclosure there and perhaps putting some of the incentives up for grabs to whoever produces actual results.
Looking at BM's response below that's a no go. I guess the best thing we can do, is reward those who produce measurable marketing results on the blockchain.
Follow My Vote is a group of people not just Adam. They are part of a larger strategic partnership that I hope will pay huge dividends for BTS in Q1 2015. Adam and his team is helping provide a different kind of marketing effort than Brian and his team or Methodx and his team.
Why did follow my vote get such a large stake? Because I have faith in what Adam can do. Things Adam & Team are working on for BTS.
1) Scratch-Off BitUSD cards of various denominations for promotional purposes and to be a physical manifestation of BitUSD
2) Merchandising / Online Store for BitShares products
3) Attracting users and publicity to BitShares from the voting, democracy, transparent government crowd.
Nathan is only working for Adam through the demo we are doing for CA voting officials and the work he is doing will double as infrastructure for BitShares KYC.
There are a lot of moving parts going on all at the same time. I am not an internet marketer but Adam is. Adam has management experience and is already helping to recruit free marketing interns and developer talent. Adam is working very hard for BTS and was a tough negotiator (But so was I).
Adams long-term compensation is based upon the metric of the number of users he signs up. Brian's is based upon our market cap relative to Bitcoin. The funds allocated to Brian are being divided among 4 high powered marketers with amazing connections.
So what we have here is transparency from me on who I hired, but less transparency from Brian, Adam, and Bo on what they have done with the funds I trusted them with. That said the Chinese marketing has been far more effective to date. Brian's team is switching gears in the short term but will start seeing results this month.
Things are moving forward and when all of these forces start firing a full force it will be quite amazing.
Interesting. Obviously you'll use them in general promotion but I was just thinking along the lines of something like 'Make it a BitShares Christmas' & was wondering the best way to share/gift BitAssets. (I've long thought that some of the best people to spread & gift BitAssets were our 1000+ strong community, out of our own pockets, to family, friends & acquaintances, we think they'd appeal most too, when BitAssets were mainstream ready. I doubt those will be ready for Xmas, but would love to be able to give scratch off BitSilver and BitGold cards as gifts in the future!)