Yield on bitAssets will commence after the 0.4.13 fork.
This is a complete game changer in the crypto space and should be marketed heavily as such.
Once stabilized/functional it would highly advantageous to issue a press release and update any and all FAQ's to address yield.
I would suggest particular attention be paid to explaining, simply and clearly, where the yield comes from.
Folks are going to be screaming ponzi and scam.
I'm sure you guys are on it, but I haven't seen plans yet (or I missed them, entirely possible).
This should be huge.