That non-fishy example would only work on the back of a known establish organisation backing it up.. otherwise it looks like bad math. Who's going to invest in a new startup that is guaranteed to lose money?.. d'oh!
For the OP's pitch, I'd suggest evidence is the best route to confidence. Provide depth of information and show a well costed business case. It's too easy to take other people's money encouraged by good intentions.
This isn't a startup.. and it's not a vapourware/online play either. This is a physical asset of a real location with real infrastructure involved. There is a little more detail beyond the cover page in the value proposition document located in the FAQ.
As for going into more details as mentioned in the previous posting.. this is a prelaunch.. nobody has asked for anything here except to shares whats coming so that by the time we do release this.. people will be well educated on the offering both in why to buy.. and how they can best utilize their bunkershares for either business use or investment.
The costing was done very carefully actually.. numerous vendors, engineers and consultants were involved to help ensure our numbers do work... this is why you see a 3 Scenario layout that shows we have planned with multiple contingencies in place to ensure that no matter what the outcome we can deliver and BunkerShares holds to that pegged outcome in the presale. We will go into some more details in the future on how these contingencies work... but thats just for interests sake.. not necessarily a requirement. Any company that offers a discount on their products are not going about advertising to all their consumers the business case for why they are giving a discount and how it makes good sense for them to buy it based on their business case.
Sounds weird when you think of it like that and it is.. but this is crypto.. we are special.
As mentioned earlier.. this market (crypto) represents a small portion of the target markets that this offering applies to. I appreciate some of the feedback.. and thats good.. and some kinda bashing.. whatever it's expected really.. but when new users come into BitShares through this offer, I hope they are not turned away by what can best be described as hostility from community members towards pretty much anybody attempting to use BitShares in some way. I'm not just talking about just this offering either.. and I am not directing this at you personally davidpbrown... it's just an observation of the culture... Perhaps a flood of new users can turn that around.