I thought the Apple "Think Different" campaign was kind of a "F-You" to the IBM "Think" campaign (in which Microsoft had ultimately aligned itself with). By the way, it's why all of their laptops were named thinkpad (I suspect
).
It would be funny if the new Bitshares slogans mocked popular banking slogans in an obvious / similar way. Just spit-balling here. Something that makes them look silly & archaic. It needs to be more sublime than pithy / rude though.