To say the truth i don't like it.
- Professional low-cost graphic designer with impressive portfolio to create visual content for us such as - banners, gifs, advertisements, etc. I have asked such designer for aprox. costs per banner/gif creation - $150. We would need one or two per month.
You call a banner/gif for $150 low cost ?
- Professional all in one marketing platform for generating, managing and nurturing leads. This platform will have integration apps for landing pages, website popups, social promotions, lead activity tracking, lead management, lead intelligence, marketing automation, email marketing and marketing analytics. Example of some needed integrated apps - Base CRM, Constant Contact/Mail Chimp, Eventbrite, Mad Mini, Survey Monkey, Slack, Lemon Stand, Thankster, PieSync.com and more... Aprox costs per month $800.
Why you need a platform like that which is more expensiv than your marketing experts team.The main criteria should be the team generating highly targeted traffic to the social media accounts which converts into likes,fans,followers etc. .I mean seriously $3600 budget from which maybe just $300 goes to the team which generates traffic and $1000 to paid ads which in best conditions will generate 940 clicks in a month ?I would understand that platform when you would generate a high amount of leads.
- Social media game for attracting more likes. The biggest magnet of all is free giveaways. I give you an example of how I envision it: 1. We post good post with quality content for BitShares and good visuals, under which is written, just an example out of my head now : Like and share this post and be the one out of five to earn 100 BTS. Such marketing tactic usually skyrockets the results. Approximate costs per month - $50.
You wanna get numbers instead of a real audience ?Buy PPT traffic where people will like follow or do anything you like for 0.005 cents.Getting this kind of traffic is nothing diffrent than buying interactions from bot accounts.It has the same value.Only diffrence is that the IP's won't be residential.
- Social media and GoogleAds paid adds ( I explained it in detail in my initial post ) - will assign c.a. $1000 per month budget.
So you explained in your first post that the everage cost per CPC is $1.07 .Of course i guess not crypto targeted and of course not tier 1 countries.
But lets assume you will get even that low rate which means you will get for a $1000 budget 940 clicks per month.
How many of them are going to like the fanpage ?
As I mentioned in my initial post I am working full-time and I must be able to write once per week in my free time during the weekend the content of those ads, control and coordinate the weekly campaigns and results. I will have to summarize the results to this community and post monthly the results publicly. The minimum rate for which I will be managing and executing that work will be $800 per month.
Here is the main problem in my opinion.Content and being up to date is the key point of any good social media account.A week prewritten content is nothing people will check on regular basis as they are looking for news/updates which means the interaction on these social media accounts will be low.
Also in my personal opinion your traffic generating strategy is wrong as social media accounts can be way quicker grown,with very targeted traffic and at a way better cost per action.
100% agree.
To add:
We gave you advice to take a research a bit, and from what you offered, it seems you haven't done any.
Google AdWords for blockchain keywords with budget 1000$ can last maybe a week, if the Ad is setup very poor to not get much visibility.
Social Media - acceptable to invest 100$ weekly in Facebook social promotion, but who owns the authentic account for BitShares ? Where is the landing page ?
On the other hand - Google AdWords will not be run for BitShares.org without Move Institute, BBF and stake-holders approval as long as I breathe this very thin air.
Designer banner 150$ per banner ? We have plenty of highly creative designers around the blockchain through workers. Prices of them are between 35 and 100 $ per hour. In that hour, they can create 3 banners, which I'm sure designer of anyone choice can't compare in a million years.
example of work from Dominic:
https://www.behance.net/gallery/71581439/BitShares-community-wallet-WP-brochure-conceptGeneral marketing, focus campaings and newsletter we are already building. Mailchimp has been registered 2 months ago and it's being integrated to bitshares.org this week.
And best what @thul3 said: Content must be on a par with latest starting from website through all social media - where we still failing hard just to reach out to all of those social media false representatives of BitShares to remove a bad impression for ourselves.
And if anyone wants to discuss how to increase BitShares visibility, I suggest we start with requests to google for all those bad backlinks we got from spam and those poor advertisements around.
Guess next time you just do your homework really good, since Community/Stakeholders seen a lot of "offers" in 5 years of existence and are not petty idiots to be played with.
Chee®s
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. Please move forward with your current ideas and actions. Wish you best of luck.