But many people complained how "unprofessional" it was unedited, and stated that it looked bad on our community. So we eventually got aj to do a more professional edit.
Interesting conversation here. Please continue.
Again, that reflects what I've been suggesting for a while that BitShares PR/Marketing; core devs; FAQ/wiki editors etc need to consider that they are and will increasingly be addressing different audiences with different needs. That's why having a clearly stated focus is important.. where are the Mission and Vision statements?..
BitShares will succeed if it keeps in mind what makes blockchain tech appealing.. transparency is part of it. We also need to understand community management will be different that what a company might do, it's more like open source with investors interests too.
Obviously, there will be more need for polished output.. to the point that we see press releases and media celebrities but most important is the depth of information available. Where someone does find a polished snappy presentation, that might be a good hook but if they want more and do their research, find raw feeds and data for themselves, that will only help their confidence and understanding.
The community support may prove as important as any other factor and if you want to draw people into supporting the effort, then they will need educating.. their doing that for themselves is cheaper. If you have to pay everyone, then you'll burn money attracting talent to do a job; people doing what they are passionate about is again one of the core drivers of open source and blockchain - we might expect those will give better quality than paid employees too.