What specifically do you hope to accomplish by launching a copy of the toolkit and calling it DNS?
I'm not trying to be a jerk, but what exactly has been accomplished toward DNS? We had a video and short beginning draft of a whitepaper with some auction parameters and those parameters have apparently now been changed in the last month or so, but if there was an announcement I missed it. I still haven't figured out the purpose of complex one-time auctions. So now we are acting like we're ready for launch and you want to divvy up the allocation of stake in this well developed project?! Where's the project? I don't see it.
A lot of people will need to work hard to get a new DNS to get a network effect and fully reach its potential. If you don't have a means to compensate that work and allow new people a way in, it won't work and will be overtaken by smarter competition making smarter business decisions IMO.