Thanx guys, it's ok, Erik is working like crazy with Jon and Emily on this.
Our plan right now is use of the MetaExchange api so our core devs don't have to be bothered.
I only email Vikram, pc, BM etc if I absolutely have to (sorry I didn't name everybody). I'd prefer those guys just keep their nose to the grindstone and not be bothered much with these outside forces. Shapeshift gets tons of exposure, that trickles down to us, either way. I use MetaExchange almost daily, but I want us to leverage their exposure as well.