BitShares Forum

Main => General Discussion => Topic started by: bitmarket on October 16, 2015, 06:45:22 am

Title: Lessons learned from a bitcoin meetup I just spoke at.
Post by: bitmarket on October 16, 2015, 06:45:22 am
Hi guys,

I just got back from speaking to the Vancouver bitcoin meetup.  A good group of guys I have rapport with.

I basically held the floor and tested different bullet points and pitches for different items BTS related to get their feedback.  Without question, the affiliate program is what they cared about.  Everything else was complicated and uninteresting.

I will be doing this fro now on and my advice to you is... lead, middle and end with the make money opportunity.

Other sidenotes.
- Bitshares is a horrible marketing name, as is almost every term in our entire eco-system.
- The catch phrases that worked were.  for $100 you purchase a business in a box that will destroy and replace Visa And mastercard. Get your customers to use this new network and not only do you not have to pay merchant fees anymore, but you will collect the merchant fees when your customers spend their money at every other store they visit. This business costs $100. You make $80 for each customer you acquire and there are no limits on how many customers you can acquire.

They just want a simple app that lets them manage that process.  Everything else was irrelevant.  And these are crypto people.  to the broader public... I would argue this is even more true.

I think bitshares will blow up, when someone puts a nice GUI and nice branding on top of it.  Bitshares will not even be mentioned.





Title: Re: Lessons learned from a bitcoin meetup I just spoke at.
Post by: mindphlux on October 16, 2015, 06:56:58 am
I'll try to go to my local bitcoin meeting too to give introduction to some people.. after the referal program is live ;)

On a side node, I'm planning to create a mobile native wallet next year.
Title: Re: Lessons learned from a bitcoin meetup I just spoke at.
Post by: jakub on October 16, 2015, 08:28:54 am
- Bitshares is a horrible marketing name, as is almost every term in our entire eco-system.

I fully agree. I've once proposed changing it but it seems that for various reasons this community is not willing to let go of this name.

That's why I hope that what will eventually get promoted to mass consumer will be called something like "Graphene-based payment/financial system" which will be the top layer and at the same time the bridge binding together all different Graphene-based blockchains.
The underlying blockchains (including BitShares, Identabit, Muse, Play etc) will be just different internal networks whose names will not matter so much. And I hope that a BitShares user will eventually be able to send bitUSD to an Identabit user without even thinking about it. For him/her it will be just a universal Graphene ecosystem.
Title: Re: Lessons learned from a bitcoin meetup I just spoke at.
Post by: cube on October 16, 2015, 09:17:36 am
- The catch phrases that worked were.  for $100 you purchase a business in a box that will destroy and replace Visa And mastercard. Get your customers to use this new network and not only do you not have to pay merchant fees anymore, but you will collect the merchant fees when your customers spend their money at every other store they visit.

This business costs $100. You make $80 for each customer you acquire and there are no limits on how many customers you can acquire.


This one stands out.  Where there are honey, the bees will come. :)