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General Discussion / Re: Thunderclap Campaign #2 - Headline Poll
« on: December 10, 2014, 02:27:36 pm »I'll admit I have no idea what a "Thunderclap" is, but I recommend sticking to a narrow target of cryptocurrency enthusiasts.Thunderclap is a service that facilitates a coordinated post to social media from all of the accounts that opt in.
The way I see it, if you try marketing to the wider public, only two things can happen:So best to leave it to the guys with hundreds of thousands in marketing budget.
- The campaign will fail to bring profitable conversion, in which case it was a waste of money and time.
- The campaign will be profitable, in which case you'll need massive funds to rapidly scale it up
Instead of paying thunderclap why not just have everyone here post on social media? I am not sure whether using a paid service is a good use for our marketing funds.
Valid concerns islandking.
Let me attempt to explain why I believe Thunderclap to be a superior coordinated effort, by automating the process and by allowing us to track what's going on.
For instance, how would we know how many people we were able to reach, how many people clicked, and what the results were? From our last campaign, we had a social reach of 63,299 people with a total of 262 clicks for a CTR of 0.4%. That information alone tells us something. We can explore why people are clicking, who's interested, and how we can improve our message for the next time [this time].
Just the tip of the iceberg, but I hope that makes sense
I'm open to exploring other options that would enable us to record this data, but I'd have to believe it'd cost well more than $100 - $500 in time alone for figuring out how to implement it.
That's a great analogy.
