"Bitshares is decentralized Ripple" is a message that we need to promote, imo.
Credit for this idea goes to Toast.
Ripple is the hot thing right now, but bitcoiners hate it because it helps the same old centralized banking system to succeed.
This is the message that we could use to win over some bitcoin folks.
(I even think it is true, or I should say, will be true once all the bitshares features are implemented!)