Notice the "Projects using Ethereum" section... Guys this is where we differentiate ourselves from them. Not in the technical features but in the vibrant community building on top of these wonderful features. When you are in the open source game that is the best place to show off what you are doing that no one else is.
We are attracting THESE kinds of entrepreneurs so to speak and they are not. That doesn't negate the tech it just prioritizes their selling to an audience. You sell the entrepreneur using the tech in the real world to a mainstream audience.
People and their personalities are not easily replicable. You can replicate a feature, but you cannot replicate the experience and mind of a Human being and all their uniqueness they can bring to a feature or project. Its the difference between a Facebook and a Myspace. An Instagram and the hundreds of copy cats. A snapchat and a (don't even know their competitors) A "Powered by BitShare's project and a "Project using Ethereum" project.
If we could see this Ethereum simply wouldn't matter. Vitalik is great, but Vitalik is not Solomon is not Dan is not CLains is not Fuzzy. Again that is where we win. Nice website by the way... Looks similar to Ripple. Some color changes though.