Bitshares Delegate Proposal
My name is Rich, and I am a recent law school graduate with aspirations to become a successful bitcoin entrepreneur. Currently, I’m working with Tuur Demeester as a Junior Researcher for an upcoming Bitcoin investment newsletter. I have been following the Bitshares project since the beginning (you can check my forum profile creation date for verification), and am really excited for BTS’ future! Up to this point, I have longed to be an active participant in its growth, but have lacked the requisite skills to do so (I have no programming experience). Now that the DAC has launched, and the gears are really turning, I see a place for me to utilize my skills for the betterment of the Bitshares community. Proposal Summary
: I propose to create a delegate that will use the payouts specifically for the purpose of purchasing advertising space with BTC Media’s yBitcoin, a physical, high-quality magazine distributed at large conferences throughout the U.S., and www.bitcoinmagazine.com
, a website dedicated to bringing a high-quality, digital content to their large reader base. Full-length Proposal
: I would like to become a delegate of the Bitshares platform. My goal would be to receive 100% of the delegate payouts, and put them toward purchasing valuable advertising space with BTC Media’s two best outlets - yBitcoin and bitcoinmagazine.com. I understand that there are other marketing and advertising delegates out there with similar jobs. However, it is important to note that these ads are high-quality, and with quality comes cost. It is my opinion that this project can only be tackled with at least one delegate assigned specifically to this task.
Because I have a business relationship with David Bailey, owner of BTC Media, he has offered to sell me advertising space at a discount rate. At this point, he has not given me specifics, so I will make calculations here while using their normal rates.
It is my understanding that the average delegate payout rate right now is ~$1,200/month based on the current market rate of BTS if the delegate accepts 100% of the payouts. I will assume this is accurate for calculation purposes in this proposal.yBitcoin
This is a high-quality, free print and digital guide engineered to introduce the Bitcoin Universe to discerning readers worldwide. It is a four-color publication, perfect bound with hinged binding and printed on the highest quality paper, and delivers informative, reliable and inspiring information to Main St., Wall St. and Silicon Valley.
Covering the inner workings, people, and businesses which make up the digital currency, yBitcoin combines a curated Bitcoin experience with your professional branding. Their audience of influential, well-educated and affluent readers, both businesses and prospective enthusiasts, are eager to learn more about the future of cryptocurrency and its trusted companies. Some conferences and events yBitcoin has been distributed: Money 20/20, Transact, Bitcoin Bowl, CoinSummit.yBitcoin Advertising Choices4 Color Ads 1x 2x
Full page $3,500 $3,325
½ Page $2,000 $1,900
¼ Page $1,200 $1,140
Front Cover $10,000
Back Cover $6,000 $5,700Sponsored Content
Full Page $4,000 $3,800
½ Page $2,200 $2,090
As you can see, if I saved the payouts for a month, and the average price of BTS remained about the same, I could afford to purchase the ¼ page advertisement. However, since yBitcoin is only published every quarter, it may be more beneficial to save a little longer, and purchase a larger ad before publication. You can also see that if the price rises during the time I’m saving, Bitshares could really benefit in that I could purchase an even bigger, better ad!BitcoinMagazine.com
BitcoinMagazine.com’s mission is to be the most accurate and up-to-date source of information, news and commentary about the Bitcoin and digital currency spaces. BitcoinMagazine.com reaches a diverse readership every month by covering current events in business, technology, politics, law and society with a wide variety of viewpoints and expert opinions. BitcoinMagazine.com seeks to provide enlightening commentary that is accessible to new Bitcoin users as well as news and insights that veteran users find invaluable.
The current traffic at their website is approximately 250,000 page views per month, and 70,000 unique visitors per month. Traffic is growing as they are investing and expanding with new high-quality content. Their advertising options are available on a “cost per 1,000 impressions” basis. Ads rotate in each location until the number of impressions purchased have been fulfilled. They have experienced click through rates averaging 0.1% - 1%. BitcoinMagazine.com Advertising Choices
Header 728 x 90 $15.00 CPM
Top Story 620 x79 $15.00 CPM
Sidebar 1 300 x 250 $15.00 CPM
Sidebar 2 300 x 250 $15.00 CPMPlan Moving Forward
I think the best option is to focus on saving for the yBitcoin release next quarter (it’s too late to purchase advertising for the upcoming issue). I’m not decided on percentages just yet, I would like to wait for David’s discount offer, but I think it would be best to focus the majority of the money each month to saving for an ad in yBitcoin, then using the rest to purchase an ad on BitcoinMagazine.com each month.
I’m also open to teaming up with any other delegates that are interested in contributing to this venture. Overall, I do think this is a major space on which BTS can capitalize greatly. I intend to set up the delegate immediately, so that I may start receiving votes from shareholders. If you have any questions or comments, please don’t hesitate to ask.
Thanks for Your Time,