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Offline bytemaster

« Last Edit: June 22, 2015, 12:56:57 PM by bytemaster »
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Anything said on these forums does not constitute an intent to create a legal obligation or contract between myself and anyone else.   These are merely my opinions and I reserve the right to change them at any time.

Offline Troglodactyl

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Re: Roanoke Times Article
« Reply #1 on: June 22, 2015, 12:16:25 AM »
Yeah, I think the reporter was struggling from lack of both technical and economic background.  Mostly the article conveys a sense of novelty and bewilderment.  At least it drops enough keywords for intrigued readers to search by though.

Offline triox

Re: Roanoke Times Article
« Reply #2 on: June 22, 2015, 01:03:31 AM »


Edited as well. Stuff like that shouldn't stay on the web, it WILL be dragged out by competition, just look at the PR s*storm between Ripple and Stellar.
« Last Edit: June 22, 2015, 05:07:06 PM by triox »

Tuck Fheman

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Re: Roanoke Times Article
« Reply #3 on: June 22, 2015, 01:51:08 AM »
http://www.roanoke.com/business/news/blacksburg/blacksburg-based-bitshares-looking-to-make-strides-in-cryptocurrency-market/article_ec846f22-f495-5d0c-9da4-53f8c7a9afa6.html

I haven't read it, but I don't have high expectations given the reporters inability to keep two thoughts in his head at the same time.    Someone else read it and tell me how he did...

You should be more concerned about how YOU did, not some poor schmuck who you showered with a ton of unnecessary details and terms that he probably heard for the first time in his life. Your inability of conveying your company's vision to the general public is your internal PR problem. If you're going to talk to the general press, perhaps try some media training instead of throwing insults at journalists.


Offline jsidhu

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Re: Roanoke Times Article
« Reply #4 on: June 22, 2015, 02:24:33 AM »
http://www.roanoke.com/business/news/blacksburg/blacksburg-based-bitshares-looking-to-make-strides-in-cryptocurrency-market/article_ec846f22-f495-5d0c-9da4-53f8c7a9afa6.html

I haven't read it, but I don't have high expectations given the reporters inability to keep two thoughts in his head at the same time.    Someone else read it and tell me how he did...

You should be more concerned about how YOU did, not some poor schmuck who you showered with a ton of unnecessary details and terms that he probably heard for the first time in his life. Your inability of conveying your company's vision to the general public is your internal PR problem. If you're going to talk to the general press, perhaps try some media training instead of throwing insults at journalists.
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Offline sittingduck

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Re: Roanoke Times Article
« Reply #5 on: June 22, 2015, 02:33:58 AM »
Dude.  BM is very good at explaining things.   Other journalists seem to get it. 

A journalist should do their own homework prior to writing.    That's their job.   


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Offline mike623317

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Re: Roanoke Times Article
« Reply #6 on: June 22, 2015, 02:41:52 AM »

I just read the article and didnt think it was that bad. I guess it could have been better written, but all in all i thought it was pretty good.

For the record, BM does a good job of explaining the BitShares concept. I would suggest that everyone here would agree to that and the mumbles prove it.

I think if you're not involved in crypto the whole thing can prove complicated and difficult to visualize.

Offline Method-X

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Re: Roanoke Times Article
« Reply #7 on: June 22, 2015, 02:58:25 AM »

I just read the article and didnt think it was that bad. I guess it could have been better written, but all in all i thought it was pretty good.

For the record, BM does a good job of explaining the BitShares concept. I would suggest that everyone here would agree to that and the mumbles prove it.

I think if you're not involved in crypto the whole thing can prove complicated and difficult to visualize.

+5% Spot on.

jakub

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Re: Roanoke Times Article
« Reply #8 on: June 22, 2015, 07:02:02 AM »
http://www.roanoke.com/business/news/blacksburg/blacksburg-based-bitshares-looking-to-make-strides-in-cryptocurrency-market/article_ec846f22-f495-5d0c-9da4-53f8c7a9afa6.html

I haven't read it, but I don't have high expectations given the reporters inability to keep two thoughts in his head at the same time.    Someone else read it and tell me how he did...
It takes less than 5 minutes to read the article and judge for yourself.
It takes much more than 5 minutes to undo the PR damage caused by coming across as being arrogant.

The reporter did a fine job in my opinion.
What he wrote is very general and basic but if we intend to go mainstream this is the level of understanding most future users will be happy with.


Offline lakerta06

Re: Roanoke Times Article
« Reply #10 on: June 22, 2015, 08:26:46 AM »
http://www.roanoke.com/business/news/blacksburg/blacksburg-based-bitshares-looking-to-make-strides-in-cryptocurrency-market/article_ec846f22-f495-5d0c-9da4-53f8c7a9afa6.html

I haven't read it, but I don't have high expectations given the reporters inability to keep two thoughts in his head at the same time.    Someone else read it and tell me how he did...

You should be more concerned about how YOU did, not some poor schmuck who you showered with a ton of unnecessary details and terms that he probably heard for the first time in his life. Your inability of conveying your company's vision to the general public is your internal PR problem. If you're going to talk to the general press, perhaps try some media training instead of throwing insults at journalists.

is this an attempt of irony?
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Offline davidpbrown

Re: Roanoke Times Article
« Reply #11 on: June 22, 2015, 10:00:18 AM »
I read just over half and it looked good and fairly positive, no strong takeaways. What it did well is tempts a closer look at BitShares, from those who might be interested. So, having depth obvious and available to those who follow through will be important. Perhaps put a header on this forum pointing to the principal website; blog; and other more technical raw detail.

Triox makes his point too strong but it's true that more press releases and other forms of communication, targeted at different audiences, will become more important.
« Last Edit: June 22, 2015, 10:03:00 AM by davidpbrown »
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Offline cass

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Re: Roanoke Times Article
« Reply #12 on: June 22, 2015, 10:28:39 AM »
I read just over half and it looked good and fairly positive, no strong takeaways. What it did well is tempts a closer look at BitShares, from those who might be interested. So, having depth obvious and available to those who follow through will be important. Perhaps put a header on this forum pointing to the principal website; blog; and other more technical raw detail.

Triox makes his point too strong but it's true that more press releases and other forms of communication, targeted at different audiences, will become more important.

good ideas here ... and yes i'm getting triox point on this ...!

Absolutelely agreed on different communication modells and audiences for different demographical usergroups ... so better to say suited communication to multi-target groups


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Offline James212

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Re: Roanoke Times Article
« Reply #13 on: June 22, 2015, 12:30:35 PM »

What he wrote is very general and basic but if we intend to go mainstream this is the level of understanding most future users will be happy with.

 +5%
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Offline phillyguy

Re: Roanoke Times Article
« Reply #14 on: June 22, 2015, 12:49:18 PM »

http://www.roanoke.com/business/news/blacksburg/blacksburg-based-bitshares-looking-to-make-strides-in-cryptocurrency-market/article_ec846f22-f495-5d0c-9da4-53f8c7a9afa6.html

I haven't read it, but I don't have high expectations given the reporters inability to keep two thoughts in his head at the same time.    Someone else read it and tell me how he did...
It takes less than 5 minutes to read the article and judge for yourself.
It takes much more than 5 minutes to undo the PR damage caused by coming across as being arrogant.

+5%


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