Pretend your pitching the idea of adding liquidity to bitUSD to a hedge fund and you're trying to convince them to short 1 million bitUSD into existence as a test run for significant future trading. What would you say?
I think it might be good to start using different words to describe the process of bitUSD/SmartcoinUSD creation. Hedge fund guys would understand the idea of shorts, but it's easier and more accurate to explain it without it. I would say to any business there is a way to create USD monetary assets that can't be frozen, limited, restricted and you can send it anywhere around the world instantly with negligible costs. That's powerful. You can also use it to trade cryptocurrencies, foreign currencies, and other assets with no counterparty risk. That's powerful.
How? You simply create a USD loan on BTS collateral and use that as money.
Since the BTS collateral does fluctuate, you should start with well over twice the collateral on the platform and as a precaution have more USD collateral somewhere so you can eventually add to the collateral should BTS prices go down. Hence if you're going to create $1,000,000 in bitUSD/SmartcoinUSD I would recommend at least getting $2,500,000 worth of BTS and then having another $1,000,000 in a bank just in case BTS prices go down and you want to increase your collateral more. Of course you need to believe that BTS is secure and useful enough in the future to warrant whatever amount you purchase any given day. That's going to be the key selling point.