I do have an inner conflict about using this song as it "sacred" and I would be pissed off with any company that 'tampered' with it for financial gain. It could create a very negative knee-jerk response in anger at a company defacing a masterpiece and I have that feeling myself too, so I would prefer a different song be used! This could stir up a lot of negativity towards bitshares, what would I tell my friends lol? This is the kind of thing I would complain to them about, a company using dead artists gift to the world for profit. Is the song choice open for discussion? I would go for something more catchy and trivial. Maybe it being controversial and highly emotive could make it very effective. I don't know. Still its a very risky play.
If I have no choice in the matter and this song will be used anyway, I at least want it done effectively so here is my contribution:
ImagineThe song is very sombre if you listen to the original, if it's going to be used for marketing a remix should be used. I found this remix
https://www.youtube.com/watch?v=QbxKb4AFoes. Perhaps the creator could be paid for his permission for us to use it. It conveniently has no lyrics so they could simply be sung over the top.
These lyrics are be sung melodramatically, emotionally and clearly by an individual man with a small backing choir of girls or a lone very strong black female singer giving humorously dramatic and sexy echoes of the verses as they are sung (echoes are written in brackets)
Try listening though it with the remix starting at 1 minute 30 seconds:
https://www.youtube.com/watch?v=QbxKb4AFoesIn Verse 1 theres a pause between the the main lyric and the echo, with the next line starting just as the echo ends. In verse two the echoes start immediately or overlapping with the main lyric line.
Verse 1:
Imagine there's free banking --pause-- (free banking)
it's here for everyone --pause-- (for everyone)
Nobody is left outside (no no no)
Not a single one --pause-- (not even a single one!)
Imagine there's free banking (ooh ohh ohh)
All sing: Earning you interest
Chorus:
You may say we are a business
And we open for you now (wow ohh)
I hope today you'll join us
and deposit to Bitshares
Verse 2:
Imagine there's no borders (imagine theres no borders)
no international fees, (no international fees no no)
hidden bills are sent to the hills (sent too the hills yeah)
And tax payers funds aren't used (yes we're actually solvent) (spoken not sung)
Imagine there's no borders
We have no remittance fees!
Chorus:
You may say we are a business
And we open for you now (wow ohh)
I hope today you'll join us
and deposit to Bitshares
Perhaps there could be images of "give peace a chance" shown at the start of the video and end with "Give Bitshares a Chance" Thought I'd add that idea in there.