Please don't rebrand BTSX to just BitShares

Started by Agent86, October 31, 2014, 05:30:26 PM

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Method-X

Quote from: bytemaster on October 31, 2014, 05:50:46 PM
BitShares - the worlds first decentralized autonomous cooperative governed entirely by the stakeholders to facilitate an efficient and profitable businesses.

"The World's First Unmanned Company" is much more compelling.
[url="https://edabit.com"]https://edabit.com[/url]

pseudoscops

#27
Quote from: hadrian on October 31, 2014, 08:31:47 PM

A change of name would also make it clearer to people on the fringes that the proposed alterations to the ecosystem have occurred.

Imagine if the name remained the same - when additional shares suddenly appear on coinmarketcap, potential investors who aren't completely in the know could think,"WTF, what are they playing at, suddenly increasing the supply to cheat?".

However, if the name changes at the same time as the available supply going up, people watching coinmarketcap could think, "Oh, BitShares has changed - I'll have to look into that".

Know what I mean?

+5% I agree a name change is now required to signify that we haven't just diluted supply. Agree it will spark curiosity too and lead to new users.
Also agree with the sentiments in Dan's response too. Glad to see he is now using Decentralized Autonomous Cooperative instead of Decentralized Autonomous Community. That was my idea  ;)

Shentist

Quote from: Agent86 on November 02, 2014, 12:11:18 PM
Quote from: Riverhead on November 01, 2014, 05:14:24 AM
Quote from: Agent86 on October 31, 2014, 08:37:29 PM
Quote from: Riverhead on October 31, 2014, 08:23:41 PM
Don't you work there now?

Sent from my SM-G900T using Tapatalk

I gave notice to leave my employer a while back.  It wasn't the kind of thing I can abandon with no notice and do quickly.  I'm planning to head to VA in a week or so.

Anyway, I'm pretty sure I'm in the minority about liking the name BTSX, which is good because it isn't staying :)  So no worries!


Hah! Not worried. Just thought it was weird you posting this thread like an outsider but your post explains why that is the case.


Congrats on getting hired :).

Thanks, I kinda wish I could have been in VA earlier and maybe impact how changes were made and communicated.   Probably I'm just nervous to watch the last weeks play out right after I quit my job.  I know everything was discussed a lot and I didn't follow the discussions close enough but the changes still feel a bit rushed to me.  Plus it personally impacts how I would fit into things with I3 so I have to figure that out too. 

Although I'm still figuring out how the new vision affects everything, I do see advantages to getting behind one BitShares chain, dropping the "X" and the potential to emerge stronger and more united.

now you heading to the vortex of power. So you will get more inside and will have more knowledge as we are on the forum. So you are far ahead.

Merger is happening, so it will be good to simplify everything. From this point of view, to remove the X is on the longrun a better decision.

Agent86

Quote from: Riverhead on November 01, 2014, 05:14:24 AM
Quote from: Agent86 on October 31, 2014, 08:37:29 PM
Quote from: Riverhead on October 31, 2014, 08:23:41 PM
Don't you work there now?

Sent from my SM-G900T using Tapatalk

I gave notice to leave my employer a while back.  It wasn't the kind of thing I can abandon with no notice and do quickly.  I'm planning to head to VA in a week or so.

Anyway, I'm pretty sure I'm in the minority about liking the name BTSX, which is good because it isn't staying :)  So no worries!


Hah! Not worried. Just thought it was weird you posting this thread like an outsider but your post explains why that is the case.


Congrats on getting hired :).

Thanks, I kinda wish I could have been in VA earlier and maybe impact how changes were made and communicated.   Probably I'm just nervous to watch the last weeks play out right after I quit my job.  I know everything was discussed a lot and I didn't follow the discussions close enough but the changes still feel a bit rushed to me.  Plus it personally impacts how I would fit into things with I3 so I have to figure that out too. 

Although I'm still figuring out how the new vision affects everything, I do see advantages to getting behind one BitShares chain, dropping the "X" and the potential to emerge stronger and more united.

mint chocolate chip

Losing the generic X is great. To me it always kind of seemed like we used the ambiguous X because we did not know what else to call it.

What about the name of the website for which you download the software, the x in https://bitshares-x.info/ is now kind of odd.
[url="http://bitsharesblog.com/"]http://bitsharesblog.com/[/url]

Methodise

Oh my gosh bitshares is better than bitshares-yuck.
BTS: methodise

Stan

Quote from: jae208 on November 01, 2014, 11:28:29 PM
Every major tech company seems to have two syllable names.

Facebook
Google
Twitter
Apple
Bitcoin

Industrial Light and Magic...
Bionic Panda Games...
Anything said on these forums does not constitute an intent to create a legal obligation or contract of any kind.   These are merely my opinions which I reserve the right to change at any time.

jae208

Every major tech company seems to have two syllable names.

Facebook
Google
Twitter
Apple
Bitcoin
[url="http://bitsharestutorials.com"]http://bitsharestutorials.com[/url] A work in progress
Subscribe to the Youtube Channel
[url="https://www.youtube.com/user/BitsharesTutorials"]https://www.youtube.com/user/BitsharesTutorials[/url]

donkeypong

You made your point well. But I like BitShares better without the X. We'll get used to it.

Riverhead

Quote from: Agent86 on October 31, 2014, 08:37:29 PM
Quote from: Riverhead on October 31, 2014, 08:23:41 PM
Don't you work there now?

Sent from my SM-G900T using Tapatalk

I gave notice to leave my employer a while back.  It wasn't the kind of thing I can abandon with no notice and do quickly.  I'm planning to head to VA in a week or so.

Anyway, I'm pretty sure I'm in the minority about liking the name BTSX, which is good because it isn't staying :)  So no worries!


Hah! Not worried. Just thought it was weird you posting this thread like an outsider but your post explains why that is the case.


Congrats on getting hired :).

gamey

If bitshares x is bad then I am not under the belief bitshares is an improvement.   Might as well go with bitbank or any other name. 
I speak for myself and only myself.

Agent86

Quote from: Riverhead on October 31, 2014, 08:23:41 PM
Don't you work there now?

Sent from my SM-G900T using Tapatalk

I gave notice to leave my employer a while back.  It wasn't the kind of thing I can abandon with no notice and do quickly.  I'm planning to head to VA in a week or so.

Anyway, I'm pretty sure I'm in the minority about liking the name BTSX, which is good because it isn't staying :)  So no worries!

hadrian

Quote from: bytemaster on October 31, 2014, 05:50:46 PM
BitShares is simple, unified, and captures what it is without extra overhead or the need to explain more.  It is easy to say, spell, and use.  It parallels Bitcoin nicely. 

X sounds eXtreme or "over hyped" or "advanced" or some other feeling that people don't get or like.

+5%
My feeling is that some people would see the "X" as a bit naff, aimed at youngsters, and with potential to become dated quickly. I'm thinking along the lines of products from the 1990's being described as "mega" or "super".

A change of name would also make it clearer to people on the fringes that the proposed alterations to the ecosystem have occurred.

Imagine if the name remained the same - when additional shares suddenly appear on coinmarketcap, potential investors who aren't completely in the know could think,"WTF, what are they playing at, suddenly increasing the supply to cheat?".

However, if the name changes at the same time as the available supply going up, people watching coinmarketcap could think, "Oh, BitShares has changed - I'll have to look into that".

Know what I mean?
[url="https://metaexchange.info"]https://metaexchange.info[/url] | Bitcoin<->Altcoin exchange | Instant | Safe | Low spreads

Agent86

Quote from: clout on October 31, 2014, 07:50:13 PM
Quote from: Agent86 on October 31, 2014, 05:30:26 PM
I liked the branding of BitShares X as a bank and exchange.  I think just calling it "BitShares" is too generic and not descriptive enough of its function.  I still believe that one blockchain won't be all things to all people.

The bitshares blockchain is simply a protocol standard. Its meant to be generic. What is not meant to be generic are the companies that leverage that protocol for their operation. These are all front ends to the bitshares backend. Each of these companies will have their own website and marketing strategy.
The bitshares blockchain is not just a "protocol standard."   It is now a specific blockchain with a specific distribution with specific stakeholders.  I hope we could get a bunch of companies to add value to our blockchain by using it as their backend and get this one chain to take on a generic all encompassing role doing all sorts of different functions, but this feels like the "one chain to rule them all" strategy that we've argued against in the past and may have drawbacks.

Quote from: clout on October 31, 2014, 07:50:13 PM
Quote from: Agent86 on October 31, 2014, 05:30:26 PM
Trying desperately to make things "simple" to appeal to "investors" who apparently can't otherwise follow what we are doing is unnecessary in my opinion.

You seem to forget that the "rebranding" makes things simple for consumers. Aside from consolidating the value proposition of bitshares into one medium, it also consolidates and bolsters the currency markets, which facilitate the use of this technology. It is more of a logistical necessity than simply a marketing ploy.
I think the "rebranding" is a separate thing from BM choosing to focus on one chain and one group of stakeholders.  I agree that promoting a bunch of competing bitUSD is not helpful and I've said the same to BM.  I also think it is understandable for BM to pick one project.

In any case I just persoanlly liked the name BitShares X but I don't expect to change things at this point.  The BTSX name didn't seem confusing to me and now I might get confused when someone says bitshares if they are talking about the new superDAC or if they are talking more broadly.

Riverhead

Don't you work there now?

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