I'm willing to support a limited time reduction of fees. It's a very typical strategy to entice new users. I don't think fees are really the big barrier to new users, but it does seem like it's become a "hot button" issue, so why not experiment and see if it makes a difference? Besides, we can price any feature that's not offered by other blockchains/exchanges at a higher rate, and still have the blockchain be profitable.

So,

BitShares is in great need for users, traders, and is currently failing to attract them.
Hence, I propose to have fees for the core features be drastically reduced and have it combined with a marketing campaign
for traders and users ...

This offer should be limited for a period of 3 to 6 months since we want a profitable DAC.

It is important to understand that a few users which are willing to pay high fees, could be as profitable as a high number of users paying a small fee.