Author Topic: B2C or B2B ideas  (Read 1707 times)

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Offline Loweherz

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True. Think its better see how to contribute to OBITS/CCEDK success within this decentralized network.

Here, came up with some other ideas;
1. reduce the fees significantly and increase customer base; classic internet startup way increase ecosystem support
2. find a way to sell BTC / ETH ao directly and meet competition with the likes of Poloniex / Kraken / BTC38 head on
3. Ronny needs to find a team of people around him. Risks for just one man running all are clear, what if he 'meets a bus head on unvoluntarily?'. Might want to have a team of individuals focussing more on marketing and e.g. having one person maintaining a German site, a Chinese site, a Japanese site etc. with native language support

B2C it is!

Offline Akado

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I agree with you that we should just follow a direction as to make the most out of it. Focus on something. But being a decentralized ecosystem, everyone can do what they want. It's positive but as I see it, it's something that can hold the project back during its infancy. Lack of a route to follow, objectives to achieve is bad. | Bitcoin<->Altcoin exchange | Instant | Safe | Low spreads

Offline Loweherz

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Love Bitshares and OBITS, great technology offering great possibility. Though an relatively new fan, left and right there are some ideas that could help further the ecosystem.

The ideas hinge on the question if we're aiming ourselves at B2C or B2B:

If its B2C, then understand and centralize the end customer.
Currently the newest accounts might come from technical savvy early investors (men @ 25+ of age?). Might want to check who they are, what they want by simple surveys or ask newby feedback on the user friendliness of the site etc.
You could have a version 'lite' of openledger in which overly technical graphs, details, language is toned down. Simple FAQ's, open rules, and some cases on why mainly OBITS are the way to go compared to non blockchain and blockchain alternatives. Also would gather all different sites under one roof to show they're related and up friendly surfing the pages.
Sex up the formatting, and simplify the story on committees and assets etc. with pointers to 'more info'.
Nb you're allready working on more alliances with other exchanges. One great feat to gain more accounts (and do some cross selling) is by taking the fees down to be the cheapest and market this feat on social media. Also you'd need to give the technology away, teach people to use it and create a larger ecosystem.

If its B2B, then you'd protect and build out the technology with the chance that others like DAH or Ripple (with more funding, better customer networks, larger ecosystems) copy/paste your good work. I'd advice a clearer strategic direction here as its a different ballgame, also in terms of marketing the sites etc.

Eitherway its about trust, and one of the ways to build trust further is making it easier for potential customers to understand the system. So on site you could share daily new accounts, turnover, fees, goals (rather than via another site where you have to work out graphs).
Or get inspired by some KPI's from e.g. coingecko?
Also the team could present itself more openly, would add beneficial quotes from big names as well.
And you could set transparent goals on constant roll outs of new initiatives like new technology or new alliances. Making sure Bitshares/OBITS remains in the news constantly, and delivers on promise.

Keep up the good work, great initiative.