Yeah you're in the eye of the storm imo.
A more stable BitAsset system with more yield and greater variety, plus a marketing push and greater BitAsset utility is incoming!
I'm personally still sceptical about some of the marketing strategy.
(They're targeting mainstream adoption and personally I think even with a $100 million budget you'd be pissing into the wind and I think rather trying to bootstrap the alt-coin market, high inflation countries with capital controls and then perhaps traders is probably a better approach.)
Either way considering that the peg works, plus there is enough shorting demand to generate significant BitAsset yield plus greater utility & marketing is incoming, plus we've scene how fast the devs can implement stuff. I actually think BTSX at $54 million today is even better value than it was at $18 million before people knew if the peg & system would work.