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Hello Bitshares community we are Scorum, a product-based company that is currently launching the Scorum sports media platform powered by the Graphene Framework. We’ve assembled a top team of 50+ designers, developers, SEO specialists, sports analysts and marketing staff locally in the High-Tech Park of Belarus. Check out the team presentation.

Following up on Scorum’s speech and meetings with BitShares Committee members at the Global Graphene DevCon in Shanghai in May 2018, Scorum has submitted a Worker proposal based on a design audit of the BitShares Exchange and Landing page.

We believe that with the right design approach, BitShares can become a highly competitive exchange solution for the growing cryptocurrency audience.

The core service of Scorum, our decentralized sports blog platform has already launched at and been well received by users. It’s currently available in 5 language interfaces but will be expanded to 20+ with the help of the Scorum bounty community.

See all of Scorum’s development progress including Atomic Swaps solution for Graphene chains at the Scorum Github:

UX/UI Proposal details

Goal: Reinvent BitShares UX and UI which will increase mass adoption of the DEX platform, increase interest from experienced traders and recognition among global Crypto community. All these should lead to growth in BTS price. To better understand the scope of the Scorum Design Proposal, visit and read all about the design approach, timelines, budget estimations, and more.

UX/UI Design: Service Design Approach (proven methodology by design-led companies like Facebook and Uber) focused on user research and collaboration with community, that consists of following phases:
  • Research Phase – from surveys among users to Ideal Customer Journey Map
  • UX Design Phase – from exchange wireframes to UX design testing
  • Visual Design Phase – from definition of Bitshares visual language to interactions

Final delivery: New User Interface design for all devices (desktops, tablets and mobiles) for both Exchange and Landing page with described user interactions for all screens as well as the BitShares Design System.

All info about UX/UI worker proposal can be found on
The Design proposal will begin on 02.07.2018 and continue for approximately 152 days.

What does successful modern design involve?

Good design is time consuming

Our desk research shows that BitShares has a lot of UX and UI problems: too difficult for new users, lacking in tools for experienced traders, visually outdated and has accessibility issues. The results are obvious: we see low traffic on BitShares Exchange while centralized and more simple exchanges grow in popularity. In addition, the crypto world has inherent gaps in new users adoption experience.

To solve these problems a huge amount of work should be done: from detailed UX research to interactive design by applying modern design patterns and accessibility requirements.

  • Methodologies are important. We will do more than just redesign the current screens, we are going to rebuild the entire user experience by applying Service Design – a multidisciplinary approach to developing services that deliver more value for both customers and service providers with user research and collaboration with the community at the heart of the process.
  • UX research is an important investment. It encompasses gathering and analyzing data in a way to improve usability, using a set of research techniques (interviews, usability tests, card sorting). Large companies like Facebook (blog), Amazon and AirBnB (blog) are now insisting on research driven user experience work to be carried out on their websites, Apps and UI’s before final visual design starts.
  • To offer the most value from our proposal, in addition to design mockups we are going to create a Bitshares design system – a collection of reusable components guided by clear standards that can be assembled together to build any number of applications. Companies like Uber and AirBnB value the importance of design systems.

How much money do design-led companies spend?

In recent years design-led companies have shown the world how design can enhance their brand, create loyalty and extract maximum potential from a product. Sometimes the product may not even be the best in terms of features but if it’s well designed with a detailed focus on customer and user experience it can stand out from the competition.

Here are some studies that can be easily found on the net:

  • From the Design Value Index Study, those who invest in Service Design win, and they win big. Standard & Poor’s 500 (S&P’s 500) companies that have adapted their culture to a service design focus have seen a value increase of 211% in comparison to those that haven't.
  • Companies like Facebook, Apple, Samsung invest billions of dollars in Research and Development
  • Design increases turnover: For every £1 invested in design, businesses can expect over £20 in increased revenues in UK. Design Council Study
  • IBM bought three digital ad/design companies in a three week-span in 2016. One of them, for example, Resource/Ammirati has about 300 employees and revenue of $75 million.

Why it should be done now?

Lots of DEX competitors are entering the market, including huge players like Binance who have sponsored a Decentralized Exchange Coding Competition (Binance Dexathon) and EOSfinex, who are dedicating large amounts of resources and talent to creating new DEX platforms. BitShares provides a very strong foundation and an established legacy as a long-running DEX, but to compete with the new competition entering this space it needs to adapt quickly to the needs of current and potential customers.

Cryptocurrency in general continues to grow in popularity around the world and mass adoption is going to be critical for any project to succeed in this space, but BitShares has big problems with that. 80% of our users (4k) are not satisfied with Bitshares interface to such an extent that they even don’t want to interact with the exchange.

Why Scorum?

Our company is really interested in helping to make Bitshares a successful project since our own product also based on Graphene and our tokens are traded at the BitShares exchange.
The funds from this worker proposal, after excess funds are returned to the worker pool, will pay for the design research and creation and be further invested back into development of the Scorum sports ecosystem, a Graphene-based project with the potential to reach millions of new cryptocurrency users in the sports industry. Since our token is already listed on BitShares, the impact of our growing user base will directly improve the traffic and usership of the DEX.

To discuss this worker proposal further, feel free to post any questions here or talk with the team in the Telegram chat we’ve created to discuss Scorum’s design proposal for BitShares

Use case of the Graphene Framework implemented for the Sports Media platform

Scorum is a media platform that will unite the passionate fans of sports around the world into a community where active participants are rewarded for their engagement. A community that will drive innovative event coverage, reporting, and asset trading between avid fans around the world.

Built on Graphene with Atomic Swap Implementation
The Graphene framework is used to develop the blockchain protocol for Scorum. In order to provide users with an opportunity to perform transactions within the Scorum blockchain network without having to spend their resources, we came up with the free transaction model for the platform which is made possible by the system dynamically calculating bandwidth capacity of each user.
To make the Scorum blockchain deployment process more convenient, we provide each new protocol version as a Docker image which allows us to avoid the peculiarities of various operating systems and environments. This in turn allows our users to easily utilize the client, which is especially important for delegates who need to keep the nodes active within the network in order to take part in block production rounds. These Docker images of public nodes are also deeply integrated into the system of continuous Web infrastructure expansion of the Scorum platform.
To allow for seamless and quick access to Scorum web interface, we will create a cluster of various containers within the Windows Azure cloud.   
● We use Azure Container Service to expand, support and orchestrate the Docker-container cluster with Scorum blockchain nodes. This highly reliable solution allows us to ensure availability even during peak load times as well as flexibly scale the cluster depending on incoming request volume.
● Azure Search allows Scorum users to effectively search through the content found on Scorum blockchain. To do this, we keep an eye on all the notes located in the blockchain and create indexes for them in Azure Search. Such indexing allows us to provide users with the most relevant search results considering such criteria as user language and variability of the searched phrase. 
 ● We use Azure Content Delivery Network to allow users to load pages immediately, regardless of where they are in the world.

The Scorum team has developed atomic swap support for the Scorum blockchain, to read all about this capability check out the Scorum Github.

This chosen technical solution allowed us to design the following key services:
●  The blogging platform where both content creation and curation will be rewarded through a fair and transparent economic model. Writers will have access to innovative data analysis, a suite of editorial tools tailored to sports content, and a built-in photo database. Scorum’s social blogging platform is inspired by the ecosystem of Steemit and the clean design of Medium, but completely optimized to appeal to the 1 billion global sports fans.

●  The statistics centers will drive sports data crunching to the next level. Writers and fans can browse and dig into stats about their favorite athletes or teams. Live event streaming, tickets, and other sporting goods will also be available as a part of partnership programs. Up-to-the-minute game info will inform real-time bettors and fantasy sports players.

●  The commission-free betting exchange allows users to quickly place bets against each other using our cryptocurrency. Integrated with Scorum users’ wallets and coupled with in-depth statistical analysis, sports fans’ venturing into the world of betting has never been easier. Scorum and SiGMA have teamed up to bring offer Scorum’s betting solution to established bookmakers for third-party integration.

●  The integrated Scorum Draft Fantasy Sports leagues bring out the competitive fire of sports fans as they play to win Scorum Coin tokens. The fantasy league is already operational with the opening free-roll tournament and will implement cryptocurrency rewards when the blockchain is published.

Mainstream Appeal
The potential Scorum audience is estimated at one billion people worldwide, roughly the number of people who regularly interact with digital sports media currently fragmented among the many traditional platforms. Scorum’s transparent and fair reward system, data driven sports coverage features, and integrated commission free betting exchange will give active sports fans an all-inclusive way to engage and compete with like-minded fans around the globe.

Like what you see? Join in the Scorum Crowsale starting January 14th at 17:00 GMT
Check out the whitepaper for all the details
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