http://ujomusic.com/BBC Click
05/12/2015
Ujo and our work with Imogen Heap is featured in this week's episode of BBC Click. The segment discusses how blockchain technology could be used to transform the music industry. UK viewers can watch the show on-demand at through the BBC iPlayer.
Imogen Heap’s Tiny Human
29/09/2015
Earlier this year as we were working away on Ujo in stealth mode, I heard on the blockchain grapevine that Imogen Heap had made contact with some mutual friends at Ethereum and was exploring how blockchain technology might be used to implement some ideas that she was working on for a new kind of music industry. Aside from being a Grammy and Ivor Novello-winning artist, producer and songwriter, Imogen is also an entrepreneur, setting up her own label Megaphonic in 2005 and more recently founding the musical gloves project Mimu. So even though she had not yet heard of our project, she seemed like a dream collaborator. When we were eventually introduced, it became clear to me that many of the ideas we had been working on from a technology and business perspective she had been working on in parallel from the artist’s perspective. [Imogen subsequently laid out her vision – called Mycelia – in two interviews with Forbes.] Over the next few weeks we developed the idea of building a prototype that would use Imogen’s new song Tiny Human as a test case to show how our shared vision could be built on the blockchain. The prototype has since been informed by discussions with many other people doing great work in the blockchain space – that we hope will be interoperable with Ujo’s open platform – and a broad range of voices from the artistic community. It barely scratches the surface of what is possible – it is a prototype after all - but it does demonstrate that ideas that have been largely theoretical until now are actually achievable using our technology. In allowing us to use Tiny Human as a test case, Imogen has given us a wonderful opportunity to provide the smallest of glimpses into what the future could look like. Over the next few weeks we will be constantly updating and improving the prototype – and making it possible for more people to access its full functionality by incorporating credit card and Bitcoin payments. In the meantime, we hope you enjoy interacting with our first demo release and ask for your patience as we slowly transform it into the full functioning platform we have in our heads.
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