Quote from: tonyk on August 04, 2014, 07:34:18 pm

@Empirical1

 Let's market the hell out of a product that does not work yet.
 So everybody can try a TV with no screen, end never want to hear about it again.

  Yes I hope this is the case.  Personally I think BTSX is brilliant. I dont think it can go much lower. So I'm buying more nearly everyday and I'm hoping there are good things in the pipeline. I thought the LTB interview was brilliant but as I haven't seen much else tangible yet, I won't be convinced BitShares can market something till I see it.

Quote from: bytemaster on August 01, 2014, 06:13:13 pm

This meeting was not about bringing in whales, it was about bringing in partners to help reach our target audience.   Sure these guys have money, but what we value more than their money is their ability to drive SEO and sales over the internet in a manner that was able to earn them more than the market cap of BTSX.   These guys are now in our camp, own BTS X and PTS, and are actively developing a plan to apply their internet marketing skills toward driving the price through greater awareness.

So what has Brian done?  He has helps us build friendships with the people that have skills we need.  This is far better than having him attempt to do these things himself.

Why does it take so long?  Because it is like finding developers and finding other talent, it just takes months to do.  Now that BTS X is out the marketers have a much easier job and something tangible to sell.  Watch out.

I have a suggestion.
Dan, perhaps you should think of restructuring the hierarchy of roles and responsibilities then. It sounds like Brian is providing more of a business development or human resources role and not a Director of Marketing role. It seems obvious at this point that the person in charge of directing the marketing of something as complex bitshares needs to have a strong authority and strategy over all communication channels and community building, and intimate understanding and devotion to digital marketing (ie: a Bytemaster or Toast dedicated to marketing).

 Perhaps it is simply a matter of a wrong title and the unfair expectations that are attached to it.

If I may suggest, to ensure long term involvement and participation from established businesses. Make sure people with .com domains can somehow claim them. This will eliminate squatting names like Facebook, Microsoft, etc. perhaps if they can digitally sign using the DNS records you can award to their public key. Think long term 5 years from now.

This trip we secured solid marketing partnerships.  I wouldn't expect anything visible for a few months.   

These guys have proven track records and will get us where we need to go.   

Brian's talent is finding the best and I am very impressed with the work these guys have done.   


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Quote from: chamme on July 29, 2014, 01:45:38 am

Yeah, that is why I dislike the finite number of delegates on a decentralized network. Maybe we can enable infinite number of delegates, if anybody want to be one and have clients support them to do so?

This would screw up the economics.  Delegates are currently barely a break even proposition.