I feel like bitshares is stuck between is it a platform for other businesses/developers to build on or is it an exchange company?
In either case there are design issues. For example no way people are going to build on a platform where in order to get your app/business on you have to get people to vote for it etc.
Alternatively look at ethereum...its clearly a platform that wants others to build on top of it. And many have already.
We all have complains and concerns. I've complained about the lack of micropayment capability as being a main hindering factor. I've complained about the lack of bonds or similar functionality as being a limiting factor. Of course there is no place to collect yield in Bitshares 2.0, so of course there are a lot less people holding in Bitshares 2.0. What did anyone expect?
And of course BitUSD isn't successful because without micropayments it never will be. People around the world and in poorer parts of the US are getting paid in what Silicon Valley developers would call micropayments. Without the ability to pay micropayments you miss the majority of payment types which take place online.
Now it's time to be tough. You can either hold no matter what, even if BTS goes to 0.001 and lower, and wait the situation out, or you can sell now and get out before the next seemingly inevitable price drop. Until the exchange has bond markets, lots of unique assets, prediction markets, stealth, and we have micropayments, we can't really say Bitshares 2.0 is good enough to deserve a $100,0,000,000 marketcap or even a $50,000,000 marketcap.
Bitshares is at a low price because that is where it's current utility is. Unless more utility is built around it, it's not supposed to be priced higher than it's worth. Ethereum is actually over priced due to hype and should be $20,000,000 or less, but it's Ethereum.